Tier 1 of 3
Foundation tier.
Established credibility - a marketing site built around your firm, content-managed, with the everyday admin tooling to keep it current.
- Bespoke marketing site - Home, About, Services, Team, Contact, Insights (blog/news), FAQ.
- Theme-led design - one default theme, calibrated to the firm's identity.
- Content-managed - edit pages, posts, team, testimonials, FAQs, policies from the admin.
- Standard contact form with email forwarding to your inbox.
- Monthly performance report auto-generated and emailed.
- Privacy / cookie / terms templates kept in sync.
- OLXR support seat in your admin for hands-on help.
Tier 2 of 3 · everything in Foundation, plus
Growth tier.
Foundation plus the conversion and engagement work that turns visitors into clients.
- Conversion-focused landing pages - off-nav, single-goal pages designed for campaigns.
- Custom multi-step forms - new-client onboarding, lead capture flows.
- Multiple theme variants, including a proper dark mode.
- Stronger analytics - event tracking, conversion attribution, A/B test scaffolding.
- Email capture & nurture sequences wired up.
- Custom integrations - CRM forwarding, Calendly, Mailchimp, etc.
- Quarterly conversion review with OLXR to refine what's working.
Tier 3 of 3 · everything in Growth, plus
Accelerate tier.
Growth plus bespoke operational software - client portals, internal tooling, custom workflows.
- Bespoke client portal - document access, matter tracking, case progress for your clients.
- Staff portal with role-based access - cases, time, matter assignment, internal workflow.
- User impersonation for support and training, with audit log.
- Custom workflows - matter intake, document templates, stage-based progression.
- Audit logging exportable for regulatory inspection.
- Scheduled internal reporting - whatever data your team needs, when they need it.
- Bespoke integrations with practice systems (case management, billing, document store).
